Before
- Several ideas, but no clear priority.
- A customer experience that developed organically.
- Inconsistencies without a clear order of importance.
- The next improvement keeps getting postponed.
Back to the menuAppetizerYou've built the business. Now elevate the experience.
In ten business days, refine how customers experience your brand and put one meaningful improvement into action—with live guidance and a group of business owners working toward the same goal.
Join the SprintNovember 2–13, 202629
November 2–13, 2026
Elevate the Experience · A live, guided group implementation sprint.
Introductory price$29 per participant
The familiar moment
Your business has grown. Has the experience kept up?
- Your business has evolved, but the way you present it still reflects where you started.
- Your customers love what you offer, but the overall experience could be more intentional.
- Your website, social media, packaging or in-person experience don't always feel like the same brand.
- You admire the way larger brands launch products, communicate with customers and create memorable moments.
- You've had ideas for improving your business for months, but other responsibilities keep taking priority.
- You know what you'd like to change, but haven't turned it into a clear project.
After
- Important moments in the customer journey assessed.
- One meaningful improvement identified.
- A defined project with realistic scope.
- The improvement developed and implemented with live guidance.
- A clear next priority.
What is Appetizer?
A focused, ten-business-day guided implementation sprint.
Spotlight provides the teaching, structure, working materials, examples and live group guidance. Participants complete the implementation inside their own businesses.
What's included
- Pre-sprint business and brand questionnaire
- One live group kickoff session
- Customer-experience assessment worksheet
- Framework for selecting one improvement project
- Two live group implementation sessions
- Practical templates and working materials
- Questions during live sessions
- Final group review with next-step recommendations
How the sprint works
Assess. Prioritize. Build. Review.
- 01
Assess
Review your existing brand and customer experience. Identify the moments that shape how customers perceive your business.
- 02
Prioritize
Choose one meaningful improvement that can realistically be completed during the sprint. Define the deliverable and what completion looks like.
- 03
Build
Use the provided guidance and working sessions to develop and implement the improvement in your business.
- 04
Review
Review your completed work, identify what needs refinement and decide what to tackle next.
This is a collaborative group program—not one-to-one consulting or done-for-you delivery.
Choose one realistic improvement. Examples are illustrative and completion depends on participant effort and scope.
Custom design, full campaign execution, individual consulting, unlimited access and done-for-you implementation.
Example projects
- First-time salon customer experience
- Service package presentation and delivery
- Product-unboxing experience
- Online and in-person customer journey
- Experience around an upcoming launch
Who it's for
Established owners in retail, beauty, wellness, hospitality, creative and service businesses who already have customers and are ready to implement.
Investment
Founding cohort: $29
November 2–13, 2026. This is an introductory price for the inaugural group cohort, not a permanent price for future engagements.
Frequently asked questions
Before you reserve a place.
Is this designed for established businesses?+
Yes. It is for owners who already have customers and want to elevate how their brand is experienced.
Is this a course or a live working sprint?+
It is a live guided group implementation sprint. Teaching supports the work, but participants implement inside their own businesses.
How much time should I set aside?+
Plan to attend the scheduled live sessions and reserve implementation time across the ten business days. Exact session times and final workload guidance will be shared before paid checkout opens.
What if I miss a live session?+
Replay access is not confirmed. Register only if the final schedule works for you once it is published.
Will Spotlight implement the changes for me?+
No. The $29 group sprint does not include custom design, individual consulting or done-for-you implementation.
What is the refund policy?+
Checkout is not configured and no payment is currently collected. Payment and refund terms will be published for review before paid registration opens.